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Search Engine Optimization

Become a digital marketing maestro by learning the advanced techniques in Digital Marketing Learn how to promote a business effectively online and develop a targeted online marketing strategy that engages potential customers throughout the digital landscape. You will explore the components of Digital Marketing Understanding who's on social media Marketing with Facebook, Twitter, LinkedIn, and Pinterest Recommendations for Expanding your digital marketing skill set. You will learn how you build a successful online marketing campaign for all digital channels Search, video, social, email, and display.



Concepts We Cover

  • HOW SEO WORKS
  • OPTIMIZATION TECHNIQUES
  • COMPETITOR ANALYSIS
  • KEYWORD ANALYSIS
  • CONTENT WRITING
  • ON PAGE OPTIMIZATION
  • OFF PAGE OPTIMIZATION
  • LOCAL SEO
  • SEO REPORTING
  • What is domain authority
  • How to increase Domain authority
  • What are back links
  • Types of back links
  • What is link building
  • Types of link building
  • Do’s and Dont’s of link building
  • Link building strategies for your business
  • Easy link acquisition techniques
  • Google places optimization